Bottles sold vs target sales by month (6-month view).
Bottles Sold
Target Sales
Distribution
1
+1 vs lw
new last week
Total Venues
Total36
Active (last 30d)11
Dormant (31-60d)6
Inactive (60d+)19
Reorder Velocity
Avg reorder cycle33 days
Venues reordering10 of 36 28%
Top Ten Venues - Lifetime
#
Name
Paid
FOC
Total
P&L
Orders
Last Order
Days
1
Potato Head
54
32
86
-$964
4
20 Feb
--
2
Viceroy Bali
42
0
42
+$163
3
7 Apr
--
3
Boogaloo Bali
42
0
42
+$163
7
9 Apr
--
4
Origen Mexican Restaurant
12
14
26
-$467
2
9 Mar
--
5
Regent Resort Canggu
12
6
18
-$173
1
30 Dec
--
6
Amavi Canggu
12
4
16
-$100
1
13 Mar
--
7
Della Terra
12
2
14
-$27
2
10 Mar
--
8
Santanera
6
8
14
-$270
1
13 Feb
--
9
Klub Kembali
12
2
14
-$27
2
12 Mar
--
10
Caravan
13
0
13
+$50
3
11 Apr
--
2
Trade Marketing
FOC Bottles
24
last week
Last Week Breakdown
FOC Sales7
FOC Events0
FOC Others17
Lifetime
Total FOC378
vs YTD plan (180)210% +198
FOC Cost
-$880
last week
Last Week Breakdown
FOC Sales-$257
FOC Events-$0
FOC Others-$623
Lifetime
Total FOC Cost-$13,860
vs YTD plan ($4,500)308% -$9,360
Trade Activity
21
contacts last week
Last Week Breakdown
Venue Visits18
Tastings0
Activations3
3
Product
Available Stock
174
bottles at ASD
As of11 April 2026
Weeks of Stock
~9 wks
174 btl at avg ~19 btl/wk
Pipeline
In Production
Sababay445
Spice Island0
Bulk Agave (IBCs)
IBCs on hand13
Equivalent bottles9,750
Total Runway
~522 wks
174 + 9,750 = 9,924 btl at ~19 btl/wk
Production
Sababay
In production445
Ready byTBD
Spice Island
In production0
Ready byTBD
Ceramic Bottles (ZEN)
Confirmed80
Ready byTBD
4
Financial
Monthly Sales P&L
Apr 2026 (to date)
Gross Sales (25 btl)$1,014
COGS-$917
Gross Profit$97
FOC Cost (32 btl)-$1,173
Staff Costs-$3,030
Monthly Result-$4,107
Lifetime Sales P&L
Dec 2025 to date
Gross Sales (353 btl)$14,313
COGS-$12,943
Gross Profit$1,370
FOC Cost (378 btl)-$13,860
Staff Costs (5 mo)-$15,152
Lifetime Result-$27,641
Cash Position
Cash at Bank$198.8k
Accounts Receivable$12k
Accounts Payable$52.8k
Total Available~$158k
Current Unit Economics
Revenue / bottle669,000 IDR($40.55)
COGS / bottle604,979 IDR($36.67)
Margin / bottle64,021 IDR($3.88)
Margin %9.6%
Data source: ASD (PT Alam Satria Delapan) Mutasi per Barang, reconciled via Marigold Looker (Google Sheets). FOC Sales = bottles given to trade venues with orders. FOC Others = strategic, samples, internal, new market. Sales targets from Blanco volume plan. FOC plan from Trade Marketing budget. Updated weekly. Rate: 16,500 IDR/USD.
Marigold
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